Expired Listing Mastery

Transform overlooked opportunities into premium listings. Master the art and science of expired listing conversion with proven strategies that set you apart.

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Comprehensive Modules

15+

Expert Lessons

100%

Actionable Content

Course Curriculum

Master Every Aspect

Module 1

Understanding Expired Listings

Lesson 1.1 – Why Listings Expire
- Common reasons: pricing, marketing, communication
- Why expired listings are untapped opportunity
- How to identify high-potential expireds
Lesson 1.2 – How to Evaluate Expired Listings
- Quick property assessment
- Market comparison techniques
- Spotting sellers who are motivated to relist

Module 2

Modern Expired Listing Strategy

Lesson 2.1 – Permission-Based Outreach
- Lead with value, not pressure
- Ask if they're open to a conversation
- How to create interest without being pushy
Lesson 2.2 – Multi-Touch Framework
- Phone, text, email, and mail
- Timing and sequence for maximum engagement
- Tracking responses and next steps
Lesson 2.3 – Setting Yourself Apart
- Avoid generic scripts
- Highlight what you do differently
- How to demonstrate expertise quickly

Module 3

High-Converting Scripts & Templates

Lesson 3.1 – Initial Contact Scripts
- Permission-based call scripts
- Text outreach templates
- Email introduction scripts
Lesson 3.2 – Value-Based Follow-Up Scripts
- Showing local market insight
- Sharing free resources or market updates
- Positioning yourself as the "go-to agent"
Lesson 3.3 – Appointment-Setting Scripts
- How to secure listing presentations
- Framing it as a conversation, not a pitch

Module 5

Expired Listing Presentation

Lesson 5.1 – Structuring the Presentation
- What happened with the previous listing
- What you would do differently
- Market data and pricing strategies
Lesson 5.2 – Handling Objections
- Typical seller concerns
- Techniques to stay calm, confident, and persuasive
- Positioning yourself as the solution

Module 6

Scaling Expired Listings

Lesson 6.1 – Volume Without Burnout
- Prioritizing leads
- Batch outreach strategies
- Time management for maximum efficiency
Lesson 6.2 – Long-Term Nurture
- Market updates
- Education content
- Tracking engagement for future opportunities

Ready to Dominate Expired Listings?

Join hundreds of agents who have transformed their business with proven expired listing strategies.

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